The Man Behind the Cape
.My name is Yotam Laor but hey, you can call me Superman
First and foremost, I owe great thanks to my parents – my teachers – a successful team of entrepreneurs in the global toy arena. With my mother’s milk (and father’s nurturing), I was nourished with strong work ethics, and the secrets of innovation and management.
So it was a given that I would join the family business. To my parents’ delight, I helped breathe life to their vision. Along with the Sisyphus-like tasks involved in working with one’s parents, I always acted independently.
I have extensive experience in acting and the media, in particular the new media. My resume reflects a wide breadth of positions. A few examples: in the army, when I was drafted into the IDF Spokesman’s Office, I led the founding and development of the IDF’s first video ‘articles’. During my service, I appeared in the movie, “Infiltration”, directed by Dover Koshashvilli. Upon my release from the army, I was the field reporter for the night program, “Coming Outside” with Adi Shilon on Tel Aviv Radio –102 FM. Additionally, I was a reporter for “City Mouse” and for “Time Out Tel Aviv”.
2012, graduate course for radio and broadcasting, The Melbourne Ethnic Community Radio, under the auspices of the BBC.
In 2013, i completed a course in writing and developing formats for television, while starting to work as an assistant producer for commercial TV. Working on many different productions i became familiar with what takes place on set and behind the scenes.
In 2016 i began to work as an assistant director for television, cinema and commercials.
Along my career i was privileged to take part in highly invested productions by NETFLIX, such as "The "Green House", “Fauda" and “Typhoon” in addition to many well known Israeli productions (“Ninja Israel”, “Eurovision Israel” and more). While working as assistant director, i also directed and released dozens of online videos that became viral with thousands of views. Among my other works i was written and directed short films for the Israeli film foundation and commercial AR videos for Israel’s largest HMO.
Not having the means to study in film school, i gained my knowledge and experience through hard footwork, on set and behind the scenes.
I then assumed various roles that gave me rich experience and professional ability in everything connected with project management, production and content.
Assistant Director "The Green House"- The famous Youth Series by NETFLIX
Assistant Director "IKEA" commercial
2016 Assistant Director "We're on the map"- Second season of the series of sketches by the trio "Ma Kashoor?" 2017 Assistant Director "The Shadow Rule"- A Daytime drama series, by HOT
2016 Director, Producer, Writer and Actor "Shit People Say On Set"- A comedy film by the Israeli Film and Television Association 2017 Member and representative of the department of directing assistants on the Israel association of cinema & television professionals.
Director, Producer, Writer and Actor "The Ritalin Madness"- A comedy video for the National Student Union
Researcher "Survivor"- Seventh season of the Israeli production of the famous reality show
Writes, produces and play on my "TEDY" one men show.
Assistant Director, election promo, “Reshet” franchise. Assistant Producer and Promo Producer, Reshet franchise, features and advertisements.
Head Producer, Live Broadcaster, Gay Pride Parade, under the auspices of the "moovz" application.
Creator, Writer and Dubbing Director, Augmented Reality project, the first of its kind for websites of the Council to Preserve Israel’s Heritage, under the auspices of the new-media company, Iceservice.
Creative Director, election campaign, Green Leaf (Aleh Yarok) party.
Promoter and Content Developer "showbox" startup company
Marketing Manager for family’s start-up company, Toy Toy Toy. As part of my responsibilities, I presented company products for sale at two of the largest exhibitions in the toy field: the Nuremberg Toy Fair and the Hong Kong Toy Fair.
reporter for "TimeOut" TLV
Reporter for "Muse city"
appeared in The “Handle Theater” in Pardess Hanna
2013 – Graduate, course for television writing and format development, at Culture Heroes writing school.
2012 – Graduate, course for radio and broadcasting, The Melbourne Ethnic Community Radio, under the auspices of the BBC.
2010 – Graduate, course for radio, Tel Aviv Radio College, 102 FM.
2007 – 2010 – Producer and writer, IDF Spokesman’s Office, during military service.